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Other Social Media Tools and Resources

In the land of social media outreach there are myriads of tools used to enhance outreach and platform options to choose from. Here are some resources that you may want to consider.

 Canva

Canva is an online graphic design platform. It offers free access to a wide assortment of design tools and options. Canva uses easy drag-and-drop features, pre-sized social media images and professional background templates to create graphics. It also has a free photo editor that will allow you to make basic adjustments to your uploaded pictures.

Thinking of taking on a social media campaign as a group effort? Then you will love the collaboration feature in Canva, which allows users to easily share and make comments or adjustments on targeted projects. It is very easy to use and does not require a graphic designer background to use it.

The best thing about Canva is that it is absolutely FREE! All templates housed in Canva can be used at no cost to the user. Using Canva is a great way to bring your issue to life through a simple, yet professional looking infographic. Our suggestion...bookmark this resource!



Canva Infographic Examples


Example 1: 
Using Canva to advocate for ESP careers.

 

Example 2:
5th grade students use Canva to demonstrate school learning.

 

Example 3:
A general Canva creation. Just add text!

 

Still need a little assistance with getting started? Check out this online tutorial hosted by Sitepoint.com.

 


WriteRack

Decided to use Twitter to advocate for your issue? If so, WriteRack is a free program for those times when you decide to create a tweetstorm. A tweetstorm is when a Twitter user sends out multiple tweets that collectively make up one cohesive message. The tweets are broken up due to the character limits in Twitter. Using WriteRack is easy as:

    1. Go to writerack.com
    2. Click in the box listing directions to get to a clean page.
    3. Directly copy and paste what you want to tweetstorm in the box or type it in directly. WriteRack will automatically format it into a series of tweets, post them one after the other and order it accordingly using numbers before each tweet to help identify the reading order. After the first 130 characters, any new paragraph creates a new tweet.
    4. Once your message is completely typed, click the Login to Post Tweets button at the bottom of the page and let the tweetstorm begin!

Be warned...tweetstorms should be used very selectively. Tweetstorms send tweets on in quick succession and can quickly clog up a users timeline. Using a tweetstorm as a way to bring notice to an important issue during its optimum point of outreach is one thing. Over using this feature could turn off followers and can have the exact opposite impact of your original intent.



Tweetstorm Example


Below is an example of what a tweetstorm looks like once executed.

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For additional information on free social media engagement tools check out the article 16 Free Tools to Boost Social Media Engagement on Techo.com.