National Bullying Awareness Campaign

"If we want to have peace in the world, we have to start with the children."
--Gandhi

Bullying: The Problem

Bullying - Systematically and chronically inflicting physical hurt and/or psychological distress on one or more students.

However it is defined, bullying is not just child's play, but a terrifying experience many American school children face every day. It can be as direct as teasing, hitting or threatening, or indirect as in exclusion, rumors or manipulation. During the past decade, bullying has become more lethal and has occurred more frequently than it had in the previous two decades. In our quest to provide the quality education that America's children deserve, this problem can no longer be treated lightly. NEA's National Bullying Awareness Campaign is designed to assist communities in developing solutions that will eradicate bullying from America's public schools.

Bullying can no longer be explained away, as some adults are inclined to do, as a normal part of growing up. Bullying has only harmful, not beneficial, effects for the target and the perpetrator - even the bystander. Many children in our nation's schools are robbed of their opportunity to learn because they are bullied and victimized daily. Bullying exacts a terrible toll on children, and the scars can last a lifetime.

Bullying Damages the Target
Students who are the targets of repeated bullying behavior can, and often do, experience extreme fear and stress. They may be afraid to go to school or even to ride the bus to school. Once there, they may be afraid to be in certain places in the building, such as bathrooms. They may exhibit physical symptomos of illness and may not be able to concentrate on schoolwork. 

Bullying Damages the Perpetrator
If bullying behaviors are allowed to continue, they can escalate into even more serious behavior, such as sexual harassment, or criminal activity in higher grades and in adulthood.

Boys identified as bullies in grades six to nine had one criminal conviction by age 24, according to one study, while 40 percent of those identified had three or more arrests by age 30. Bullies, one study shows, are at even greater risk of suicide than their targets. And researchers have also found that bullies often grow up to perpetuate family violence.

Bullying Damages the Bystander
Bystanders can be deeply affected. They may feel angry and helpless because they don't know what to do. They may worry about becoming a target themselves. They may feel guilty for not taking action.

National Campaign Purpose

It is NEA's goal, with its National Bullying Awareness Campaign, to reduce, and eventually eradicate, bullying in America's public schools.

Convincing research indicates that this goal can best be achieved by fostering the active involvement of teachers, administrators, school support personnel, parents and community. Therefore, NEA is enlisting collaboration in this effort by other national and community organizations. We strongly believe that bullying and harassment are community issues that need multifaceted, systemic approaches that include all community and national stakeholders. An early partner in this nationwide campaign is the American Association of University Women. Other national organizations are expected to join in the near future.

Read more below to find out what schools can do, what parents can do, and what communities can do.

What Schools Can Do…

The school, or preferably the school district, can initiate a whole school campaign. This involves strong commitment and a willingness to work together on the part of everyone involved. It must involve all school personnel, other professionals as needed, students and parents. These elements are important to a successful campaign:

• A code of conduct, effectively communicated to all students, is an essential part of a whole school campaign.
• Making the school become a telling school. Any child who is bullied by another child or adult, or who sees another child being bullied, is urged to report the incident to designated school personnel.
• Coaching on what to do when being bullied and how to describe the incidents to adults needs to be available to children in the early stages of the implementation of this program.
• Experts from outside the school for staff training and planning can help determine the success of the program. There are a number of good programs that can be brought into the school district to assist in whole school campaigns. The National Education Association has a national cadre of trainers who can train local staff members and assist the district in developing a Whole School Bullying Prevention/Intervention Program at no cost to the school district.
• Social skills instruction should be incorporated into class room activities and school events. Wise selection of materials can increase students' awareness of when they are being bullied and how to respond.
• Students exhibiting bullying behavior need to be shown other ways to use their energy.
• A common vocabulary related to bullying, harassment and positive interpersonal relations is essential to the success of the program. When the language used in bullying awareness activities becomes the language of the school, the incidents of bullying will diminish.

What Parents Can Do…

It is essential that parents are acquainted with their child's school and have knowledge of the school's policies and practices. There is considerable evidence that children learn better when their parents are involved with their school in some manner.

• Parents need to talk with their child and show interest in his/her school life.
• Parents need to ask questions of teachers and administrators; inquire about school policies for handling incidents of bullying, or its ugly relative sexual harassment.
• Ask to be notified should their child become involved in an incident.
• Ask for written copies of school policies long before an incident has had time to occur.
• Report any incidents that do occur, and make sure to keep good records.
• If school personnel make excuses for the bullying behavior, or refuse to address the incident, report the incident to the office of the District Superintendent or the local school board and demand the issue be addressed.
• Offer assistance to the school by volunteering your time to serve as a playground supervisor, hall monitor, or classroom assistant.
  

What Communities Can Do…

NEA believes that bullying and harassment are community issues and require total community involvement to find solutions. Numerous opportunities will arise for community involvement. A community task force could incorporate many of the following suggestions:

• Develop a multifaceted, systemic approach that includes all community stakeholders.
• Sponsor a conference or forum to educate, and raise awareness.
• Create a speakers bureau to speak out on the issue.
• Encourage civic groups to provide venues for presentations.
• Work with faith-based organizations.
• Work with mayor's offices to celebrate "Respect for Everyone" campaigns.
• Sponsor "Teach-In's" for parents and community using students, parents, teachers to discuss strategies to prevent bullying on campus.
• Partner with higher education institutions to publish data showing how bullying contributes to absenteeism and low achievement in school.
• Connect with service learning programs in schools.
• Arrange for public relations support from local TV, radio and print media.
• Sponsor early childhood and after-school programs.
• Schedule Business Round-Table - Chambers of Commerce

We urge your organization to join this campaign.