Kids Still Tired of Swearing
How a "No Swearing" Campaign Ended Up Being a Sweet Deal
Madonna Hanna says her school's Dare Not To Swear (DNTS) campaign continues to be an incredible ride. Kids still feel they benefit from the pledges against profanity - they swear less themselves and they feel better being in an environment that's free of hostile language.
The idea for Dare Not to Swear came from Hanna and seniors in her Advanced Fashion Marketing class. For their final project, the students surveyed their high school's students, teachers, and parents to see how they would improve the school in three areas - respect, responsibility, and safety. The top two answers were attendance and swearing. Hanna and her students decided to work on the swearing problem by creating an anti-swearing campaign.
Hanna's current marketing students continue to promote the campaign by selling goods. In addition to selling their official DNTS fudge, they are now selling promotional T-shirts, hoodies, and backpacks. In fact, they sold nearly a thousand dollars worth during the first week and a half the items were offered.
The Bremerton Patriot, a local weekly newspaper, has dubbed a portion of one page "the Swear-Free Zone," where they feature Dare Not to Swear advice from Hanna and her students. Hanna had asked the publisher to consider a bi-weekly or bi-monthly mention of the campaign, but he was eager to do more.Students Pledge Not to Swear - Teacher & students launch Dare Not To Swear.
» Anti-Swearing Campaign Takes Off - Students talk about swearing at school—before the campaign & now.
» Keeping the Anti-Swearing Campaign Alive - School activities keep students on track.
» Roughly Speaking: Students & Abusive Language - Dealing with words that hurt.