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Online Coaching Academy Series

The Online Coaching Academy Series are live online events, supported by online course materials. These events allow participants to become certified Campaign Lab Coaches. There will be four of these throughout the year.

Apply to become a Campaign Lab Coach

Coaching Academy: 6 Session Online Series

Course Link

This series is intended for Campaign Lab coaches or those who want to learn coaching skills, this training covers the fundamentals of coaching a campaign lead through their campaign. Learn how to diagnose problems and how to center the lead in your response. Participants will also get an overview of the mechanics of a campaign cycle and learn how they can help develop plans, analyze data, and encourage strategic thinking in those they are coaching. Participants will also receive certification as an NEA Campaign Coach. Participants will learn how to help themselves and others:

Series Outcomes

  • Develop core coaching skills that transform individual and team agency into action within an issue campaign
  • Build strong leadership teams with defined boundaries and roles
  • Develop skills around strategic planning, leadership tests, data collection, and narrative development
  • Move away from episodic mobilization of the already engaged – to the deeper work of moving people to “our” side
  • Focus on long-term campaign planning around organizing issues

This training is appropriate for Affiliate Staff, Members, and Leaders who are already Team Leads, Coaches, or Mentor Coaches in the Campaign Lab System. Participants should leave with a level of confidence, knowledge, methods, and resources allowing them to coach and lead an issue campaign cycle.

Session Schedule and Topics

Session 1: Introduction to Campaign Lab and Coaching & Centering Equity

Session 2: The Coaching Cycle: Diagnosis, Interventions, and Crafting Questions

Session 3: Self-Management & Centering the Campaigner

Session 4: Service to High Participation Model & Coaching the Campaign Cycle

Stages of a Campaign and Coaching to a Campaign

Session 5: The Coaching Self-Assessment

Coaching Practice: Feedback and Debrief

Session 6: Coaching Assignments and Logistics

How to Enroll

Enrollment in these courses is a two-step process.

Step 1: Go to https://neapartnera.learnupon.com/store and click the “Sign In” button. If you already have an account in the NEA Professional Excellence Portal, you will use the same email and password that you have used in the past. If you have never had an account, then you will be creating one.

Step 2: Once you have an account and are logged in, you simply click on the course name above or search for the course name in the online catalogue. An up to date and full listing of the UniServ, Organizer, and Campaign Lab Online Courses can be found HERE.

Troubleshooting the Online Leaning System

If you are having trouble setting up an account and logging in, try resetting your password. Also, try older emails you may have used in the past. If you absolutely can not get into the system or the course email [email protected] and cc [email protected]. In the subject line of the email type “Issues Accessing PEP Portal”  and then in the body describe your issue and include a screenshot of the error or issue that you are seeing.

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